Win a Transformers Optimus Prime bear from Build-a-bear
  • When: -

Autobots...Roll Out!" There's more than meets the eye with this furry friend — Transformers™ Optimus Prime™ Bear has the ability to change from bear to Autobot with one simple flip! As the wise and virtuous leader of the Autobots, Optimus Prime is motivated to bring freedom and peace to all. With his signature blue and red colours, Optimus Prime is a true hero who is always ready for combat.

Be in with a chance to win him over on our Facebook page this May half term! 

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Terms & Conditions

Terms and conditions – Build-a-bear May half term competition 

  • (“Terms”). By entering the promotion, all entrants will be deemed to have accepted these Terms, so please read these Terms carefully.
  • The competition is open to all UK residents aged 18 years and over with a UK postal address except persons connected with this promotion.
  • To enter the competition, tell us who your favourite Transformer is in  the comments section of the competition post during the competition period on Facebook. 
  • Multiple entries do not increase chances of winning. Only the first entry per person will be added into the draw. No purchase necessary.
  • The closing date for the competition is Friday 2nd June at 23.59pm. Winners will be contacted and announced during the week after.
  • Winners will be chosen at random and notified by direct Facebook message.
  • No expenses incurred in connection with the prize draw will be paid other than as set out in these terms and conditions.
  • Should the prize winner be unable to accept the prize or not respond to intu Victoria Centre within 24 hours of the notification date, intu Victoria Centre reserve the right to draw an alternative winner.
  • The winner must collect their prize from intu Victoria Centre’s customer information desk within 3 weeks of the prize being awarded to them. After 3 weeks, intu reserves the right to reissue the prize.
  • intu Victoria reserves the right not to announce publicly the winner of the prize draw.
  • There are no cash alternatives: the prize must be accepted as offered, is non-transferable, subject to availability and cannot be exchanged. Products/prizes obtained through the promotion are not subject to refund or exchange.
  • The prizes are as follows:
  • One Transformers Optimus Prime bear from Build-a-bear.
  • The prize winner may be required to take part in some promotional activity as a condition of receiving the prize e.g. publicity photos or video. If you are required to take part in such promotional activity, you agree that we may (but are not obliged to) use your images and/or any footage in which you appear in our promotional campaigns, which may include press and magazine advertising, direct mail, outdoor advertising, transport advertising (such as buses), social media advertising (such as Facebook and Twitter), in-centre advertising (such as floor graphics and banners), leaflets and flyers and on our website. You will not be entitled to receive payment for any such use by us of your image or footage in which you appear.
  • The selection is final and no correspondence will be entered into.
  • intu cannot accept any liability for any entries which are late, lost or incomplete.
  • Entry into the competition constitutes acceptance of the above terms and conditions.
  • Failure to comply with these terms and conditions will automatically render a prize draw entry void. These terms and conditions shall be governed and construed in accordance with English law and you submit to the exclusive jurisdiction of the courts of England and Wales.
  • The name and county/town of the winner will be available for one month after the prize draw closing date by sending a stamped addressed envelope to the promoter intu Victoria Centre.
  • We will keep your personal information secure and will process it in accordance with the Data Protection Act 1998. For further details please see our privacy policy at
  • We reserve the right to: (i) award an alternative prize of equal or greater value; (ii) in exceptional circumstances, vary, amend or cancel this promotion at any time without prior notice, including varying the closing date for the promotion; (iii) cancel or refuse any individual’s entry to the promotion if they are in breach of these Terms; and (iv) amend these Terms, in which case we will use reasonable efforts to notify such changes to entrants and potential entrants. Other than for fraudulent misrepresentation or death or personal injury arising from our negligence, we exclude, to the full extent permitted by law, all liability for any loss, damage, cost and expense you may incur, whether direct or indirect and however caused, in connection with this promotion or the prizes.
  • This promotion is run by intu Properties Ltd, a company registered in England No 04089317 (“we”, "us” or “our”).
  • Any queries in relation to this promotion should be directed in writing to The Marketing Department, Centre Management Offices, 178 Huntingdon Street, Nottingham, NG1 3NE.



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