Joico Color Infuse Red Shampoo 300ml

Joico Color Infuse Red Shampoo 300ml

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About this product

Joico Color Infuse Red Shampoo Red may be the color that turns heads faster than any other; but, unfortunately, it's also the color that fades the fastest, too. So Joico thought it was only fair to give their favorite Gingers their very own shampoo… one that brings on a rosy glow, and puts color-stripping to a screeching halt. Then Joico went one better: by adding ingredients that amp up the shine factor and put frizz to shame. Perfect choice for: Any shade of red… color treated or au naturel. Color Infuse never discriminates. Here's how: Easy-as-pie (cherry pie, that is): Just wet hair thoroughly; lather, rinse, and repeat if necessary. The inside secret: Multi-Spectrum Defense Complex pairs powerful antioxidants and UV protection to literally anchor color from the inside out; Joico Bio-Advanced Peptide Complex repairs and prevents future damage for up to 25 shampoos.