intu Potteries welcomes kids with its spacious, pushchair-friendly malls and lifts, creating a stress-free shopping experience you and the whole family will enjoy. For some one-on-one time head to one of our parent and baby rooms, complete with all the equipment you'll need to take care of your little ones.

Your well-deserved shopping trip needn’t be boring for the kids. Join the kids club and be the first to find out about our variety of cool kids' activities and in-centre entertainment.

Kids’ can have a ball in the soft play area at intu Potteries on the middle mall by Lush.

The purpose built 30 metre square soft play area will let kids’ let off a bit of steam with room to jump, move equipment around and play games under the watchful eye of their parents before heading back to the shops and cafés.

Families can also sign up to our Kids’ Club, receive a free goodie bag and find out more information on our activities during the school holidays at the Customer Services Desk or online at

We want you and your family to feel safe when shopping at intu Potteries, which is why we pride ourselves on being a Safe Hands shopping centre. We offer a hotline number & free wristbands to assist parents and guardians in finding children who have been separated from them whilst shopping, so you can be reunited as quickly as possible.

Hire them from the customer services desk on the upper mall.

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